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Project Category

Visual Design


Self-tracking Beyond the Numbers

With knowledge, comes power. In an age of sensors, smartphones and big data, it’s possible for people to gain more knowledge about themselves than ever before to improve their lives. However, the growing self-tracking industry has no clear industry winners yet; the devices that will come out on top are the ones that best meet the needs of real people.…


VW Sie: When Self-Driving Cars Become Pervasive

Larry Keeley of Doblin/Deloitte posed the following challenge to us: “Create a platform level innovation in how automobiles are integrated into modern transportation systems when self-driving vehicles would be safe, legal, and affordable.” In 7 weeks, my team developed a shared vehicle platform that would offer highly-customized, personalized experiences (with a solid business plan to boot).…


“Designing Policy” Workshop Materials

In October 2012, I was approached by ID professor Anijo Mathew regarding a series of workshops funded by the Urban Communications Foundation to engage local policymakers in participatory design methods. I was excited by the opportunity and, despite my concerns about working during school, I stepped forward to help out.…


The Strategy Behind Food Processors

In just under 2 months, I assembled the attached strategic portfolio plan for a industry leader in housewares for a hypothetical class project. In the report, I incorporated multiple diagramming techniques and frameworks to communicate trends and document the business as it exists now in order to my support strategic recommendations.…


Standup Comedians: “It’s an obsession.”

A comedian’s life doesn’t sound very fun to me. They stand on a stage in blinding lights trying to make stranger laugh. They risk being stared at blankly or, worse, heckled by an audience member.…